Friday, May 09, 2008

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In Da Club (Business): The Economics Of SL Nightclubs

Emarmwarm How much does it cost to open a successful SL nightclub?  In a three part series, Second Life business owner ArminasX Saiman calculates the expenses, and estimates the L$ equivalent could run as high as $1000 a month.  A steep investment, yes, but Saiman suggests a strategy that'll cut those costs in half.  It's a nice primer for beginning virtual entrepreneurs who assume they'll need to spend as lavishly as they would if they'd started an atom-based club. Part One is here, Part Two here, Part Three here.

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Thanks so much for the link, Hamlet! I so often see poorly informed but eager people trying to start up clubs that I wanted to help a few avoid disaster.

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