Plea to SL Bloggers: Clear Links, Names, & Titles, Please!
If you blog about Second Life and other virtual worlds, know that I love to blog your most interesting posts on New World Notes, and try to do so every week (especially on Fridays), which usually sends hundreds (sometimes thousands) of new readers your way. But pretty much any time I find good posts to feature on NWN, I discover they're often crippled in some way that makes me less inclined to blog them. Now, you're totally free to blog however you like, but just in case you're interested, here's some common problems I come across on Second Life blogs which frustrate me -- and, I suspect, your regular readers:
- Posts with vague titles: The post title is the most important part of the post -- it tells your readers what it's about, and it's your first and probably only chance to convince them it's worth their time to keep reading. That's particularly important for potential readers who only see the post title in RSS feeds or social media sharing titles. Use keywords, too, especially "Second Life" or "SL", so Google can also figure out that your post is relevant to people searching for SL content. (About 20% of NWN traffic comes from Google from those very kinds of searches.)
- Posts without links or full names: Many posts will mention SL content without mentioning the full account name of the person who created it, or worse, fail to include links to the relevant SLurl, SL Marketplace, or blog. To make sure your post is useful and informative to your readers (including me) always include full names and relevant links. It's also a good idea to make the link fairly large and include descriptive text, like so:
This is a pretty crappy link because it's so short and vague.
Click here for an example of a good link, because it's long and and clear.
Here ends my semi-regular rant. If you have your own blogging gripes to share (including mine) please share in Comments -- just be civil and constructive.Tweet