If you want to know why Linden Lab's unveiling of the iPad app Creatorverse is so important to the future of virtual content creation, you should probably watch a kid playing with a tablet. (Like my three year old nephew Henry, pictured rocking an iPad above.) According to Gartner Research, 665 million tablets will be in use by 2016, over 45% of them iPads. Children who first experienced the iOS at 5 years old in 2007 are now 10, and in the next few years, will become a major sector of the gaming market. As the market grows, they'll come to expect interactive experiences on touchscreen tablets, not laptops.
I wrote about this recently in a report for Sylus (reg. req.), a trend-watching journal. There I noted the success of Toca Boca, an iPad game developer which makes sandbox creation games for kids, selling over 12 million copies:
As Toca Boca CEO Björn Jeffery told me then, “The key factor here is the touch screen, which will most likely become ubiquitous in all types of interfaces,” says Jeffery. “Having grown up with those types of interactions, it is possible that gestures that have to be learned/taught today, will become natural straight away.” And the kids learning about iPads now will come to expect pure, open-ended experiences at their fingertips in years to come -- in games from Toca Boca, and likely, products like Creatorverse.Tweet