Iris Ophelia's ongoing review of gaming and virtual world style
- Brand name: Pink Fuel
- [SL Marketplace]
- Estimated average item price: L$500
- Brand owner: Mochi Milena
Pink Fuel might be my favorite skin brand in Second Life (and my rl mother's too), so I was more than happy to see it nominated for this list. Pink Fuel's skins are high quality with tons of makeup options all for an unbeatable value... But there's much more to this brand than the lipstick and the price tags. What makes Pink Fuel stand out from other skin brands in Second Life is the owner, Mochi Milena. Mochi is truly one of the kindest people I've met in SL-- she's a student in her busy first life and she also works for a charity that provides humanitarian medical aid to Vietnam, which can understandably lead to gaps in her release schedule. In spite of that, she participates in charitable events and sales in SL regularly and often uses them to put out previews of her next highly anticipated skin.
Mochi is also exceptionally good at listening to her customers and embracing new trends. For example when petite avatars became all the rage Mochi eagerly answered the call to produce some Pink Fuel-ified petites, and even more recently she released a line of appliers to match Pink Fuel skins for the popular Lolas mesh (which I wore in last week's post on the subject). Mochi's flexibility and her attention to her customers feedback makes her an outstanding designer, and makes Pink Fuel an outstanding brand.
Iris Ophelia (Janine Hawkins IRL) has been featured in the New York Times and has spoken about SL-based design at the Fashion Institute of Technology in Manhattan and with pop culture/fashion maven Johanna Blakley.