Here's the results of our survey last week, asking how many Second Life brand owners are already preparing to launch their brand in Project Sansar, High Fidelity, or another nex gen virtual world. Just under 47% say they've not done so, while 48% say they're preparing the transition in either High Fidelity or Project Sansar or both. Among this group, Linden Lab has the more popular platform thus far, with 19% solely focused on moving to Sansar, versus 8% concentrated only on High Fidelity. However, nearly 1 in 5 are keeping their options open, exploring how to transition to both platforms.
Why the pronounced preference for Sansar? Most likely because Linden Lab has stated they plan to allow some level of content transfer from Second Life to Sansar (without explicitly saying what that entails), allowing for a smoother transition. By contrast, some content creators have raised concerns about High Fidelity's digital rights protection system:
"You may know HiFi doesn't host the models or textures etc, on their own servers," writes "djehan" in the survey comment thread. "In order to visualize the models, the user loads them from an external URL and last time I checked it was still unclear how to 100% protect these as it could be easy just to get the URL and go pick content for free. You may look into the Hifi forum, a lot of people are suggesting possible security solutions. I would be very glad to hear some fresh news about that, but if there is no clear solution right now, I will wait. I personally believe the future of content protection is in the blockchain." (I'm checking with High Fidelity on that concern right now.) By contrast, I don't believe Linden Lab has publicly said anything specific or definitive about Sansar's digital rights management, so it's unclear how their solutions will vary.
For my own part, I'm not actually convinced most content creators are especially concerned by digital rights management, as long as they're able to reliably earn revenue from what they create -- which in the end, depends on which platform becomes more popular.
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