Tuesday musing about Linden Lab's upcoming social VR world: "Sansar" is Sanskrit for "world" (as Strawberry Singh notes), which makes it a better name for a virtual world than, well, Second Life. (More on that below.) At the same time, everything that Linden Lab has said about Sansar strongly suggests it's not a world, in the sense of being a unified, seamless simulation with a sunrise and sunset, flora and fauna, and so on. Rather, the CEO compares Sansar to WordPress -- i.e. a content creation platform. The challenge Linden Lab will soon face is the need to present Sansar as a world to consumers, but a platform to content creators.
Compare this to why Second Life, which was once called Linden Lab, was named Second Life. In fact, it was almost called something like Sansar. From my book: