Battle Scars from Jay Tedder Murs is a spectacular fashion blog, full of creatively composed and beautifully lit fashion spreads with an emphasis on male fashion, but that's just the start. As Cajsa Lilliehook tells me, "You can download his WindLights.Easiest to follow the tag Battle Scars:Windlight."
Via occasional NWN-contributor Canary Beck, this impressive summary of the SL ecosystem:
I’ve charted our most recent Blogging Second Life statistics and can share that 86.8% focus on Second Life fashion. The total number of blogs in the list are 1,680...Long-term readers of this SL Blogger Support may recall seeing similar numbers in March 2015, which showed similar proportions. At that time, nearly 87% of Second Life blogs in our database were about fashion, with 1,308 blogs listed at the time.
Not sure all of them are still monthly active SL blogs (i.e. with at least one new post in the last month), but that's a staggering number. Also, back in 2009, here's how many SL blogs were counted:
Brie Wonder has a new series of stylish fashion shots which have a special something in the background: The fricking Moon. She bought the Moon from the SL Marketplace, which is being sold by a studio called Landscapes Unlimited, and these heavenly bodies come with all kinds of features:
Interesting Potatoes by "littabit" is among the most artful Second Life fashion blogs I've ever seen, full of wry imagery and ironic juxtapositions and commentary. It's still an SL fashion blog, with links to all the items featured in each pic, but just about each pic could also be bought, framed, and sold in a Highland Park hipster art boutique. Go here to peruse.
(Much thanks to Jessica Pixel for the tip.)
I love this new SL fashion blog post by Brie Wonder and I'll tell you why: Where most SL fashion tends toward the fantastic or at least idealized (which is fine, but can get to be monotonous), Brie devotes her talents to creating a moment that could be taken from an indie movie, one of those slovenly types where twentysomethings slum it in shabby apartments, yet somehow still seem glam. Note the slouchy postures, the old couch. Morbidly ironic t-shirts. Emo expressions! Discarded juice bottles!
She makes the metaverse seem like a series of American Realist studies. You could seriously take just about any one of her pics, print and frame it, and have yourself some fine art on the wall.
As for Ms. Wonder, here's where she's been, and what she's noticed since coming back to SL:
Ample Avi has been a popular Second Life avatar shape/fashion brand for many years, with a large presence on the SL Marketplace and in-world (map location here, Destination Guide listing here). And since Ample is also a proud sponsoring partner of New World Notes, I asked the founder and CEO, Xme Xue, to share some secrets to creating a successful avatar enhancement business.
Ms. Xue makes about 85% of her real life living through her Second Life creations. ("I have a part-time job," she adds, "which I do from my home, and I keep that job as my safety net.") She works hard for her Lindens, to be sure: "You can find me in Second Life a good 40-plus hours each week," she tells me, 'but the 'plus' part is often the rule, rather than the exception." And notably, in contrast to the popularity of mesh-based creation, with Ample avatar shapes, "Everything is done in-world, using SL-provided tools."
After the break, Xme's tips for SL fashion/avatar creators:
Shot by NWN alum Coley, here's a beautiful, atmospheric look at this year's Hair Fair:
Now in its 10th year, Second Life's Hair Fair is a massive annual event bringing together dozens of content creators selling virtual hair and accessories, with Linden Dollar proceeds converted to US dollars and then donated to Wigs for Kids, a non-profit providing hair pieces to kids undergoing chemotherapy and other medical issues. It's epic in scope and talent, and a case study in how powerful collaborative charity online can truly be.
Hair Fair runs until July 26: Go here for all the resources you need to join the fun.
These are some really well-staged shots depicting a virtual Summer in Second Life (from French language SL blog Plu Belle La Second Life). Note the dude caught mid-dive, adding motion to the scene. For that matter, note the lifeguard who is a giant furry, which is still significantly less ridiculous than a lifeguard who is David Hasselhoff. Many more virtual Côte d'Azur-esque pics here.
Ms. Strawberry Singh has a survey on female mesh avatars -- which brand you wear (if any), what kind of clothes you wear to complement it (if some), and how much mesh avatars have transformed the SL fashion market (if at all). I'll summarize the results on NWN, so go here to put in your opinion.