One very important feature is that we start with a 'mesh' body. No need to purchase anything additional to get that perfect look. Clothing creators are able to design clothing in one size and know that it will fit every body shape - from tiny to giant.
Users can also choose from three starting face shapes, and now have additional controls for customizing its features. Go here to create a free account (which includes a free starting region) -- and as always, post any questions for the developers in Comments!