I just published an interview with Bruce Branit, creator of World Builder, on GigaOM site NewTeeVee. The beautiful viral short movie has been scorching through the virtual world blogosphere over the last week, for understandable reasons. "This is what Second Life should be like (and sometimes is)," as a friend of metaverse art maven Bettina Tizzy recently put it. Naturally I had to know how Branit made it, and learn the (as it turns out) surprising story behind its viral success. Branit told me he wasn't even aware of Second Life when he developed it; since it went viral, however, he's "gotten a lot of comments and questions, particularly from the SL community." Consequently, "I think I'll have to check it out now as there seems to be some inuitive connection." So we may yet see the creator of World Builder in our own world-building world.
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Maybe as someone who spends so much time in SL, Bruce Branit's film really touched me. I thought it was beautiful.
Posted by: Skate Foss | Monday, March 09, 2009 at 04:39 PM
Bruce is teh cool.
Posted by: Ann Otoole | Monday, March 09, 2009 at 05:21 PM
A small add-on... I believe Bruce Branit has a contract with A Band Apart, which is Quentin Tarantino and Lawrence Bender's production company. Bruce is uber teh cool
Posted by: Doubledown Tandino | Tuesday, March 10, 2009 at 05:18 AM
Here's the link to "405 - The Movie", the first viral video EVAR!
Posted by: Doubledown Tandino | Tuesday, March 10, 2009 at 05:20 AM
Second Life in 10 years?
Posted by: YP | Tuesday, March 10, 2009 at 05:21 AM
It is eerie that the director has not heard of SL. Many of the scenes in World Builder, the primming and texturing actions in particular, are almost exactly like how we do it in SL as content creators. If not SL, I wonder where the inspiration for virtual world creation in this video came from?
Posted by: Chenin Anabuki | Tuesday, March 10, 2009 at 10:08 AM
As a 3D modeller in RL, I'm very amazed in discovering a beautiful and touching work of digital art like this one. And Chenin, the inspíration is the 3D itself. Before SL, in every modelling program, everything begins with a prim too. ^.^
Posted by: Lucrecia Slade | Tuesday, March 10, 2009 at 09:19 PM