Iris Ophelia pointed out this lovely machinima advertisement for Heathrow Boots (made in rigged mesh) by Mon Tissu. Brilliant use of depth of field, camera movement, and post-production effects to suggest a bygone era or a faded memory.
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Classic New World Notes stories:
Sander's Villa: The Man Who Gave His Father A Second Life (2011)
What Rebecca Learned By Being A Second Life Man (2010)
All About My Avatar: The story behind amazing strange avatars (2007)
Fighting the Front: When fascists open an HQ in Second Life, chaos and exploding pigs ensue (2007)
Copying a Controversy: Copyright concerns come to the Metaverse via... the CopyBot! (2006)
The Penguin & the Zookeeper: Just another unlikely friendship formed in The Metaverse (2006)
Guarding Darfur: Virtual super heroes rally to protect a real world activist site (2006)
The Skin You're In: How virtual world avatar options expose real world racism (2006)
Making Love: When virtual sex gets real (2005)
Watching the Detectives: How to honeytrap a cheater in the Metaverse (2005)
Man on Man and Woman on Woman: Just another gender-bending avatar love story, with a twist (2005)
War of the Jessie Wall: Battle over virtual borders -- and real war in Iraq (2003)
Home for the Homeless: Creating a virtual mansion despite the most challenging circumstances (2003)
I find it interesting -- and potentially even disturbing -- that the advertising is getting more and more like what you'll find in RL. Is the era of Mad Men really coming to Second Life? Are we going to need to build a Madison Avenue sim for them to put their office skyboxes in? Will the firms start stacking on top of each other to the limits of the SL stratosphere?
Posted by: Harper Ganesvoort | Thursday, October 13, 2011 at 08:12 PM
Avatars without emotions, no tears, no laughs nothing but just dolls:)
No way im gojnd to use meshes on my body if that takes out my facial emotes.
Posted by: foneco zuzu | Friday, October 14, 2011 at 02:46 AM
Still meshes for boots are lovely and the movie is pretty impressive!
But i really hope LL will still focus on the use of meshes for building and not for fashion!
Posted by: foneco zuzu | Friday, October 14, 2011 at 02:48 AM
someone needs to invest in a Space Navigator...
Posted by: Valentina Kendal | Friday, October 14, 2011 at 05:53 AM
Love the ad!
As for the comments, its like a layered cake of ignorance and stupidity topped with frosting that expired in 2007.
Posted by: Fierceness Personified | Friday, October 14, 2011 at 10:43 AM
Thank you so much for featuring this commercial! I am so flattered!
Harper - I'm sure there is nothing to worry about, I have been seeing commercials and ads like this in SL long before Mad Men! This particular one was made by myself, I wasn't aware that there were firms in SL that did commercials! That is interesting! This was just a little solo project to feature the new boots :)
Foneco - Thank you! <3
Valentina - the camera shake in the second part of the video was intentional to try to achieve a retro super 8 feel :)
Thank you so much again! It is really an honor to have my video mentioned here!
- Elie Spot
Posted by: Elie Spot | Friday, October 14, 2011 at 11:52 AM
Fierceness - Thank you! <3
Posted by: Elie Spot | Friday, October 14, 2011 at 11:53 AM