If I was on the marketing team of Oculus Rift or HTC Vive, this Google Trends search would fairly freak me out:
Because we're fast careening toward the holiday shopping season, and without much fanfare, Playstation VR is fast on the heels of the two premium HMDs on the market, while those two are drawing waning interest. (Look how far Oculus Rift has fallen from its peak in 2014.) Also notable that Samsung Gear is the leader overall, interest-wise - not so surprising, as it has now double the install base of Rift and Vive combined. All of which suggests (as other analysts have noted) this: For 2016-2017, at least, VR will probably be a largely mobile and videogame console peripheral.
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