Pocket Gacha Gets Thousands of Second Life Users Within Week of Launch

Last week I wrote about how impressed I am by the technology of Pocket Gachas, a HUD-based remote delivery system for Second Life gachas, mainly because it's a clever way of serving gacha fans who can't get to a gacha sale due to SL lag. Now I'm impressed at how rapidly it's being adopted: 

"[S]ince launch [last] Tuesday we have given out around 3500 unique HUDs with over 2500 of those successfully interacting on the HUD with plays and purchases," Pocket Gacha lead developer Oobleck Allagash tells me. That's roughly about as many people as would directly visit a popular gacha event in Second Life during a given week.

Also worth noting how these people purchased Pocket Gacha items: "Right along with our projections 82% of HUD users go with permissions and pay direct with Linden while 18% play with tokens," says Allagash.

"Tokens" are the internal "currency" for the Pocket Gacha, which can be bought for Linden Dollars, which brings up an interesting point:

"[Tokens are] for those who might be less comfortable with granting permissions for the HUD to utilize Linden,"Allagash explains. "We felt that new users and less trusting avatars might feel more comfortable with token use so we integrated this concept in." Instead, perhaps surprisingly, the vast majority of users were comfortable with the Pocket Gacha HUD deducting L$ directly from their account.

So a promising launch for a system that could transform a major part of the SL economy. I'm told that some SL fashion creators are not happy to see their items resold in SL gachas without getting a cut of the sales, so it'll be interesting to see how many of them gravitate to delivery systems like this. 

Comments

[Celebrity Trollop]

That's because packing 40-50 avatars into a sim that has 100s of vendors isn't a very effective shopping model. Honestly, content creators are essentially giving their event sales a really limited sales ceiling especially within the first 3-5 days of an event.

I *get* that exclusivity is worth something in Second Life, but It's totally bananacakes that there haven't been more "events" like pocket gacha for "not gacha" content. I bet a lot of content creators would see a significant uplift in sales if everyone who wanted to buy a new release could get access to do so easily.

[irihapeti]

not sure why some content creators would be unhappy they don't get a cut of resales thru this system. They don't get a cut of these now resold thru other systems, like Marketplace for example