SL Superstar Fashion Brands Fri.Day & Elikatira Launch Collaborative White River Brand & In-World Store

NWN YouTuber Cassie Middles is taking a Labor Day weekend hiatus, but she passed along this hot tip for SL fashionistas looking for shopping fun over the long weekend:

"Fri. Day and Elikatira opened up a new collab store the other day called The White River Co. A collaboration of clothes, shoes and hair. Very cute and both designers are quite large in the SL fashion world."

If Ms. Middles says it, it must be true. Here's White River's SL Marketplace page, and here's a teleport to the brand's standalone sim devoted to their fashion.