Jesse Damiani's Mixed Reality Trends for 2019: AI, Location, Theater

Three big trends I’m excited to see emerging in the XR community in 2019:

1. Artificial Intelligence (AI)
2. Physical Installation
3. Immersive Theatre

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— Jesse Damiani (@JesseDamiani) January 30, 2019

This is an excellent Twitter thread on 2019 AR/VR/AI trends from mixed reality thought leader* Jesse Damiani. I agree with him that immersive theater and art installations incorporating VR will enjoy a fairly strong wave of interest, because art patrons tend to have greater patience for new/novel experiences, and are a smaller audience that's easier to on-ramp. (As anyone who's tried out a VR demo in a gallery, the set-up time is inevitably irksome and time consuming.)

I'm more skeptical VR/AR physical installations for a mass market will gain traction, notwithstanding the huge VR investment in Sandbox VR -- again, the basic friction of setting up thousands of people to experience VR a day will likely kill the novelty factor quick, especially for a price point of $20-40. (And once again, even in Los Angeles, name brand IMAX couldn't attract an audience to its VR experiences that was larger than the audience for a single small movie theater.)

That said, read the whole thread here.

* An overused term but justifiable in this case. Promise not to overruse it!

Comments

[beetv]

I am happy for Immersive Theatre which is at number 3.