When we talk about user-generated content on metaverse platforms, it's important to focus not just on 3D models and scripted experiences in-world, but metaverse content created for external consumption -- for instance, quite prominently, for social media/streaming video platforms.
With VRChat, for instance, in compiling a list of YouTube channels focused on that platform, there's dozens of them devoted to that platform, with the top ten amassing well over 10 million subscribers. Discounting overlaps of unique users, that's likely more active viewers for VRChat content on YouTube than there are players of VRChat.
As a sample, here's 10 YouTube channels with a heavy (or complete) focus on VRChat which have 500,000 or more subscribers. Starting above, doing a walk through of a survival horror game in VRChat, by NadditionVR (512K subs).
After the break, a surprisingly well-made VRChat machinima (Spanish only) by Jailden Wold (594 subs):
And below, here's the latest from New World Notes favorite Syrmor, who now has over 1.1 million subscribers:
As I recently told Syrmor, his YouTube channel has more subscribers than People Magazine's official YouTube channel (which has less than a million). In other words, more people on YouTube would rather watch avatars in VRChat than watch people on People.
Here's the other top VRChat YouTube channels I've compiled so far:
- ICEEE Gaming - 574K subscribers
- Kambing Golek - 507K subscribers
- PapaFearGaming VR - 599K subscribers
- ChrisQuitsReality - 802K subscribers
- VR Lolathon - 978K subscribers
- Drumsy - 3.01M subscribers
- HeyImBee - 3.08M subscribers
Again this is only the top 10 which pop up in a basic search. I'm fairly confident that if we were to compile a full list of active VRChat YouTube channels, the aggregate subscriber base would be over 15-20 million.
And if I'm missing any worth including, please post links in Comments!
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