When Caroline Mimbs Nyce of The Atlantic asked how much Taylor Swift is like the Metaverse, the question seemed pretty bizarre at first -- but then got us talking about Suzanne Vega performing in Second Life, the first platinum-selling artist to do so in any metaverse platform. While's Vega's appearance did help inspire a rush of other real world brands appearing in SL, it also helped shape Second Life's culture going forward, cultivating it as a virtual world popular with women and indy creators. I have to think if another, very different artist had performed in 2006, Second Life would have evolved in another direction.
Relatedly, Taylor Swift's massively massive fanbase (229 million followers on Instagram alone) has many tens of millions of gamers/metaverse users. Which is why I said: